Explore business ownership
opportunities with clarity.

Confident business decisions start here.

Franchise Confidently helps you explore business opportunity and franchise ownership options aligned with your personal and professional goals so that you can build a future with more freedom, fulfillment, and purpose.

The Guided Discovery Roadmap

How We Build Your Foundation, Together

Choosing the right business is a significant milestone. I’ve designed this process to be clear, supportive, and entirely focused on finding your perfect fit.

Let's Connect

Schedule an Intro Call Success starts with a simple, low-pressure conversation. In about 15–30 minutes, we’ll discuss your goals, your "why," and what you hope to achieve through business ownership. It’s a chance for us to ensure we’re the right team to help you reach your finish line.

Define Your Path

Complete Your Business Assessment To find a business you’ll love, we need to look beyond the balance sheet. This assessment helps me understand your unique communication style, risk tolerance, and the type of culture where you will truly thrive. It’s the blueprint we use to match you with the right opportunities.

Explore With Confidence

See How the Process Works With over 4,000 franchise opportunities out there, the options can be overwhelming. I help you navigate this landscape to save you time and avoid costly missteps. Together, we’ll explore vetted industries and brands, setting you up for the long-term success and independence you deserve.

What are your business
ownership goals?

• Increased income potential
• More time for family, friends, hobbies, and community
• Greater personal and financial freedom
• The ability to utilize your strengths working for yourself
• A career that fits your life, not the other way around

Working With Franchise Confidently vs. Doing It Alone

  • Clear, guided step-by-step process
  • Zorakle Assessment: science-based matchmaking
  • Saves time by filtering thousands of options
  • Complimentary services at no cost to you
  • Funding guidance that meets your personal circumstances
  • Support reviewing the FDD + free legal consult
  • Advisor helping you navigate all decisions
  • Semi-passive and owner-operator opportunities
  • Remove the guesswork with expert support
  • Not sure where to start or what questions to ask
  • No structures plan to compare or narrow choices
  • Hours of research with little clarity
  • Expensive and timely mistakes if you choose wrong
  • No guidance on SBA, ROBS, or financing
  • No expert help understanding legal documents
  • Navigating alone without industry insights
  • Hard to identify quality, ethical franchisors
  • High risk of choosing a poor-fit business
Lindsay Laughnan

Why People Choose Franchise Confidently

I began my entrepreneurial journey a decade ago when I acquired an existing pet care business. Passionate and optimistic, I stepped into ownership believing my determination and commitment to clients would be enough to sustain and grow the company.

I quickly realized what many independent business owners face. I was managing every function of the business without the systems, processes, and support needed for long-term success. The learning curve was steep, and the business required far more structure and support than I originally anticipated.

I leaned into growing the business and built strong operational systems, created processes, developed an award-winning team, scaled and successfully sold my company. Through the experience, I learned core truths about business ownership. Success becomes far more achievable when you have proven systems, training, and ongoing support as the foundation for growing a thriving business.

As a Franchise Broker and founder of Franchise Confidently LLC, I help people make informed, confident decisions about business ownership. Whether you’re exploring a semi-passive investment, a full hands-on owner-operator role, or something in between, I guide you in exploring business ownership opportunities that align with your strengths, lifestyle, and personal and professional goals.

My mission is to empower as many people as possible to step into business ownership with clarity, confidence, and a solid foundation for success. I believe in your potential and in the power of the right franchise to change your life.

I look forward to connecting with you and supporting your journey into business ownership!

You don’t have to navigate the path to business ownership alone.

A World of Opportunity, Filtered for You With access to over 500 franchise brands across 30 industries, I do the heavy lifting of sorting through the noise to find the gems that align with your specific lifestyle and goals.

  • A Match Made with Intention 1

    We don't guess; we use a proven matching process designed to pair your unique strengths with exceptional business models, ensuring your foundation is rock-solid from day one.

  • Your Personal Expert Network 2

    Gain immediate access to my trusted inner circle of funding sources, legal experts, and accountants. You aren’t just getting a broker; you’re getting an entire back-office team.

  • Professional Relationships 3

    In house and In Network relationships with Funding Sources, Legal Experts, and Accountants

  • Clarity Over Complexity 4

    The franchise landscape can feel like a maze. My curated knowledge base and support tools demystify the process, giving you the "insider's view" every step of the way.

  • VIP Access & Priority Discovery 5

    Because of my deep-rooted franchisor relationships, my clients receive priority placement. I ensure you are seen, heard, and fast-tracked into detailed discovery with the best in the business.

Your Journey Starts with a Conversation

Stepping into business ownership is a big move, but it’s one you don’t have to make in the dark. At Franchise Confidently, I’m here to offer the clarity and support I wish I had when I started. Let’s explore your future together—reach out today to schedule a free consultation, and let’s start building your path to independence, together.

AFFILIATIONS

Partnered With the Best

As a Franchise Brokers Association (FBA) member, we are uniquely qualified to assist our clients in every aspect of their franchise discovery process.

Only FBA Franchise Brokers have access to the world’s largest inventory of franchise information. We can quickly assess any franchise and share with you a history of its successes or failures.

Since 2008, the FBA has taught hundreds of franchise brokers on this process. This training includes over 200 hours of industry training needed to properly assess a franchise on its merits – not the slick marketing materials.

Contact Us

Ready to take the next step? Get in touch with our team and let’s begin the journey together.

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